MIDLANTIC CONSULTING
We help growing companies overcome barriers to entry to build strong brand presence in the US. Our unique approach drives new product adoption and share growth while mitigating risk and containing start up costs. Our work centers on supporting new market penetration, market repositioning and new product and service introductions through research, strategic marketing planning, marketing collateral development, sales representation, and public relations services.

We build solid market penetration strategies supported by outstanding creative designed to drive revenue and share growth for our clients.

If you represent one of the many fine companies in the US and abroad with exceptional products and services in need of assistance in gaining access to the US market, we would be interested in hearing from you.

US MARKET PENETRATION
Our clients from outside the US recognize the value of a solid stateside partner to look after all aspects of the new market penetration process. We specialize in getting foreign firms ready for market by providing pre-market research and insight, brand and corporate identity work, channel partner selection, sales support, and service provider relationship management.

MARKETING PLANNING
We leverage our practical industry experience to identify market opportunities and accelerate the sales process for our clients.

BRAND/CORPORATE INDENTITY DEVELOPMENT
We have found that our clients often require visual marketing tools developed from a uniquely American perspective. We focus on crafting brand messages to impact the US audience.
Market Sectors
Consumer
Automotive
Beauty/Personal care
Food
Health/Nutrition
Housewares
B2B
Fine Chemicals
Food Ingredients
Foodservice
Nutraceuticals
Packaging
Service
Electronic Media
Financial Services
Non-Profit
MIDLANTIC CONSULTING
T +1 704 926 6579
E info@midlanticconsulting.com
Services
Brand Development
Marketing Planning
Channel Partner Development
Public Relations
Sales Representation
Contact us for more information
   info@midlanticconsulting.com

SALES SUPPORT
The most carefully conceived and executed marketing plan is worthless until something gets sold. While most consulting firms consider the project complete once the marketing plan is built, we believe the job has just begun. We work tirelessly with sales teams, brokers, distributors, and sales agents to ensure that the brand message and value propositions are clearly understood and properly articulated. In fact, our sales focus is so strong that we can represent our clients as sales agents.

Research indicates that each year more than 80% of new product introductions to the US market fail. A sobering figure indeed. But can you afford to miss opportunities in the world’s biggest market? We give companies a fighting chance to beat the odds.